Big Ticket Items - 6 More BIG Benefits To Selling As An Affiliate

Today, we're going to cover 6 More BIG Benefits to selling Big Ticket itemsas an AFFILIATE.

First, we had better define both Big Ticket Item and Affiliate.

A Big Ticket Item is any product or service that sells for more than $500 or$1000.

An Affiliate is someone who sells other people's products.

Or, at least, those are my definitions. I'm sure there are other possibledefinitions but for this article, let's stick with the simple descriptions I'vegiven, ok?

Now, let's take a close look at benefits.

Benefit #1: Perks, Perks, Perks

You often get other types of perks or fringe benefits on Big Ticket itemsbesides your percentage of the sale.

Let's take seminar or workshop seat sales as an example. As a seminar affiliate,your job is to "put butts in seats". So, if a seminar ticket costs $4997 andyour affiliate fee is $1000 per seat, you sell 5 seats and you make $5000. Notbad!

But, in many cases, the seminar promoter also offers a deal where if you sell somany seats, you can go to the seminar for FREE! They might run a "Sell 3, Go forFree" campaign. So, not only do you make $5000 but you get to attend the $4997seminar for free.

And sometimes the seminar promoter will offer an additional cut of the sales ifyou sell over a minimum number of seats to their event. So, if you sell over 10seats, you might get an additional $500 for every seat over 10 you sell. Even ifthis isn't offered, you can often negotiate a deal like this with the promoter.

These are just a few examples. There are many other types of perks that areavailable or that you can negotiate.

Benefit #2: Super Affiliate Extras

Let's say you get really good at affiliate selling Big Ticket Items. You couldbecome known as a super affiliate. A super affiliate is simply an affiliate whois capable of generating a significant percentage of the sales of any affiliateprogram.

In other words, you are "kicking butt" and producing more sales and revenue thanmany if not all of the other affiliates in a product owners affiliate program.

Now, most product owners, if they are smart, know that it is vital for them torecognize and reward these super affiliates. After all, they are selling moreproduct then anybody else and they want to encourage them to continue to do so.

So many product owners will give a higher percentage of product sales to superaffiliates. If normal affiliates receive 50% of each sale, super affiliatesmight get 65% to 75%.

Super affiliates may also be given advance opportunity to sell new productsbeing introduced by a product marketer. This means they get to sell the newproduct before all the other affiliates are allowed access to it.

Plus, if you are the super affiliate, you can often negotiate other benefits,tailored specifically to what you want for selling these Big Ticket items.

Benefit #3: Multiple Streams of Income

As an affiliate, you can help market multiple Big Ticket Items. These items cancome from the same or different product owners. And the products can be focusedat the same or different target markets.

So even if one product has a slow down in sales, the other products may be doingfine.

Now, I am not telling you to go out and become an affiliate for a ton ofdifferent Big Ticket items. You still need to choose products you believe in andthat are of high quality. In the long term, this will serve you much better thana "scatter-gun" approach to Big Ticket affiliate sales.

But, the ability to chose several high quality Big Ticket items to market as anaffiliate, means that you can diversify your income streams so that you are notdependent on one stream alone should the market slow in that area. Robert Allencalls this Multiple Streams of Income.

It's just a sound business concept that you should follow, even as an affiliate!

Benefit #4: Differentiate or Die!

There are a ton of products and product owners out there running affiliateprograms. Many of these programs are marketing or selling E-Books or other lowprofit items. How will you differentiate yourself from all the other affiliatesflogging the same low ticket products?

I believe that the best way to set yourself apart from others is to sell BigTicket items as an affiliate. Many existing affiliates are uncomfortable sellingitems with a big price tag because they have a hard time justifying the value ofthe product to themselves.

This is why it is so important to sell only items you believe in. Your belief ina product comes from you having carefully evaluated the product and ensuring itshigh quality, yourself.

But once you understand the benefits a product can provide, it's very easy tosell the product to others, even when it costs a lot more.

And selling Big Ticket items gains you the appreciation and respect of productproviders much more quickly than selling their low ticket items will. Thatappreciation can translate into the perks and extras we've discussed on othersections of this article.

Big Ticket Affiliate Selling puts you in another class from those who only doaffiliate sales of low ticket items!

Benefit #5: Continuous Residual Income

Another type of Big Ticket item is one where the price is not a fixed amount,one time sale. Instead, the customer purchases a product or service where theycontinue to make regular payments.

Examples of this type of Big Ticket item are Membership sites, Shopping CartService or Monthly Hosting Fees.

Many affiliate programs are setup such that you continue to receive a percentageor a fixed amount per period (e.g. monthly) as long as the person you sold theoriginal membership remains a member of that service.

For example, the hosting service I use (where I keep my web pages) has anaffiliate program similar to the one I just described. For each person I sign upfor their service as an affiliate, I received $10. EVERY MONTH that theperson continues to use their hosting services.

Now this doesn't sound like much. But consider this? I only pay around $25 permonth for hosting myself. All I have to do is make 3 affiliate sales of theservice and my hosting is FREE! (3 sales x $10/sale = $30 covering myhosting costs)

Anyway, I think you get the idea that selling as an affiliate for a servicewhere you get an ongoing cut of the revenue stream is itself a Big Ticket Itemover time. Especially if you sell a lot of them.

Benefit #6: Multiple Tiers Means More Profit For You With No More Work!

Some affiliate programs are also setup such that you can also make money from2nd tier sales

2nd tier sales are simply any sales of a product that a customer buys from thesame product owner or marketer after the first one that you sell that customeras an affiliate.

Let's look at an example.

Let's say you sell an internet market marketing home study system for $1499 asan affiliate to Customer X.

You get 50% of the sale or $749.50.

Customer X is very happy with the product and decides to buy the ADVANCEDinternet marketing home study system directly from the creator of the originalhome study system for $2499.

Now, you were not involved in the 2nd sale at all. But because the affiliatesystem you joined was of the 2 tier variety, your agreement with that affiliateprogram says that you get 25% of all future sales of any products in theaffiliate program to the same customer you original brought in for the firstsale.

So because Customer X is buying another product within the same affiliateprogram and he was originally sold his first product by you? You get 25% of thatsale. In this case $624.75.

And you weren't even involved in the second sale! Nice!

And that wraps it up for 6 More Big Benefits To Selling Big Ticket Items As AnAffiliate.

Chuck is a former Microsoft software designer and program manager who spent more than a decade happily working on Email and CRM. Admittedly a seminar, workshop and information addict, Chuck left Microsoft to pursue his interests in personal development, internet, direct and information marketing and to promote and work for charitable causes.

Chuck Daniel
chuck@likemagicmarketing.com
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